Programma
- 8u00: Deuren open
- 9u00 - 11u00:
- Welkom l Mira De Maeyer & Stephan Loerke
- Trends in Artificial Intelligence: The hype of the decade, the end of awful, or the ultimate innovation of mankind? | Peter Hinssen
- Augmenting marketing for future growth l Asmita Dubey
- Trends in Consumer Behaviour: Navigating the future of sensory tech, authenticity, and value creation l Livia Fioretti
11u00: Netwerkpauze
- 11u35 - 13u00:
- WFA Global Marketing Agenda l Stephan Loerke
- Trends in Strategy: Why great marketing is strategic, and how the systems we are part of drive marketing more than ever before | Seth Godin
13u00: Lunch- & netwerkmogelijkheden
- 14u40 - 16u30:
- The power of passion: Creating connections that matter l Raja Rajamannar
- Revamping legacy brands for modern audiences l Diana Frost
- Learnings of the day l Steven Van Belleghem
- Trends in Leadership: Ultimate resilience or how adversity breeds strength l Joseph Oubelkas
16u30: Afsluitende netwerkdrink